Working with numerous business owners over the past decade, we’ve come across a range of different strategies that our clients used to try to make money in their business. It’s no secret that there are many fly-by-night gurus selling “hidden tactics” that allegedly help you make money.
Unfortunately, these tactics are often just theoretical and almost always recycled from other online gurus. Not only is there very little value in these tactics, using them is actually counterproductive.
Tutorials that talk about how to make more money in your business are, therefore, simply used as a trip-wire offer to get you to spend thousands of dollars on an overpriced course that the course-creator is selling. Again, almost exclusively with recycled content that came as a result of no actual experience.